Itaewon, Seoul · Bespoke tailoring

One person. One garment.Made in Itaewon.

From consultation and measurement to cutting, fitting, sewing and finishing, Lee Saeng Ro and his makers complete every stage within the atelier.

Open daily 10:00–19:00 · Requests welcome anytime

Formal portrait of Sun's Tailor founder Lee Saeng Ro.
Lee Saeng RoMaster Tailor · Ph.D.

Master tailor · Scholar · Performer

A life shaped around people

For decades, Lee Saeng Ro has made garments for individuals in Itaewon—from suits for US presidents and international figures to clothes made for the defining moments of everyday life.

Ph.D. and hospitality scholar

His long study of service and hospitality informs a deeply personal approach to understanding clients and building lasting relationships.

The oldest contestant on Mr. Trot 3

At 74, Lee stepped onto a new stage. Like his unforgettable pink suit, his work respects tradition without losing its individuality.

A documented life

From the cutting table to the stage

Lee Saeng Ro’s story reaches beyond tailoring: decades at work in Itaewon, serious scholarship in hospitality, and the courage to begin a new musical chapter in his seventies.

An Itaewon tailor

KBS World profiled Lee and Itaewon’s tailoring tradition, recording his long career and enduring relationships with clients around the world.

View source · KBS World

Doctorate in tourism management

He earned his Ph.D. at Anyang University with research into hotel employees’ service orientation and business performance.

View source · RISS dissertation record

Published hospitality research

He co-authored a peer-reviewed study on service orientation, job satisfaction and performance among hotel employees.

View source · Korea Citation Index

Mr. Trot 3 — a new stage

Lee appeared on TV CHOSUN’s Mr. Trot 3 and performed “A Beautiful Heart,” subsequently released on the official soundtrack.

View source · Official recording
Lee Saeng Ro in a white jacket behind an elegant atelier workbench.

Made entirely in Itaewon

Begun on the second floor. Made on the third.

Consultations and fittings take place on the second floor, with every stage completed in the workroom above. An individual pattern is made for every client; most garments require one fitting and are completed in about a week. Even the buttonholes are stitched by hand in-house.

  1. 01Consultation & cloth
  2. 02Measure & pattern
  3. 03Cut & fit
  4. 04Sew & finish
01Consultation & cloth
02Measure & pattern
03Cut & fit
04Sew & finish

Beyond the suit

A wardrobe made personal

From precise suits to seasonal jackets and coats, and the smallest details of a shirt, we create garments around the way each client lives and dresses.

01Bespoke

Custom suits & fine shirts

Fine custom shirts are made to complement a suit or stand on their own, with collar, cuff, fit and cloth selected for the individual.

02Personal details

Custom linings & embroidery

Choose a distinctive jacket lining and add discreet initials or personal embroidery to shirt sleeves and cuffs.

03Spring · Summer

Linen jackets

Light, breathable linen jackets for warmer weather, balanced for comfort, purpose and a naturally relaxed silhouette.

04Autumn · Winter

Cashmere coats

Custom cashmere coats bring softness, warmth and a refined line to colder months. Cloth selection and availability vary with the season.

05Care & fit

Alterations

We assess the fit and length of existing garments and offer alterations where suitable, recommending the right approach after inspecting each piece.

The cloth library

Exceptional cloth, shaped in Seoul

Cloth from Ermenegildo Zegna and Loro Piana is regularly used and stocked. Drago and many other international mills can be sourced at short notice.

We consider Seoul’s seasons, purpose, weight, handle, comfort and drape to recommend the right cloth for the individual.

01Ermenegildo Zegna
02Loro Piana
03Drago & other mills

Private service

Wherever you need us

Private consultations and fittings at a residence or hotel are available by appointment for VIP clients.

Book a consultation
Lee Saeng Ro wearing a vivid blue suit in a hotel lobby.

Visit the atelier

Reserve your time. Never feel rushed.

We recommend booking for an unhurried consultation without waiting. Requests may be sent anytime, with a prompt response guaranteed during working hours.

At the Itaewon-ro pedestrian crossing, look for the Sun's Tailor sign above the uphill road.
01

At the Itaewon-ro pedestrian crossing, look for the Sun's Tailor sign above the uphill road.

Follow the slope beside the building to the customer entrance on the second floor at the rear.
02

Follow the slope beside the building to the customer entrance on the second floor at the rear.

010-8832-5078Call to bookappointments@sunstailor.comEmail appointmentKakaoTalksunstailorWhatsApp+82 10-8832-5078
Daily 10:00–19:00Prompt replies during working hours
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2F, Young Hwa Building151 Itaewon-ro, Yongsan-gu, Seoul

About 300 m from Itaewon Station Exit 1, near the pedestrian crossing and Hana Bank. Follow the rising side road to the second-floor entrance at the rear.

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